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Cookie Policy

This Cookie Policy is provided by Promoservice Parma S.r.l., with registered office at Viale Mentana 92, 43121 Parma, as Data Controller, pursuant to Article 13 of Regulation (EU) 2016/679 (GDPR), Article 122 of Italian Legislative Decree 196/2003 (Privacy Code), and the Guidelines on cookies and other tracking tools adopted by the Italian Data Protection Authority on 10 June 2021. The Data Protection Officer (DPO) may be contacted at privacydpo@promoserviceparma.it. This document supplements the website's Privacy Policy.

Cookies are small text files that websites send to a user's device, where they are stored and then sent back to the same websites on subsequent visits.

The website uses technical cookies necessary for the proper functioning of its pages and the services requested by the user. These cookies do not require the user's consent.

The website uses Google Analytics 4, a service that collects information about how visitors use the website (for example, visitor numbers, the most frequently viewed pages, the approximate geographical origin of visits and browsing patterns). This information is collected through a random identifier assigned to the device, which does not contain the user's name or other directly identifying data. The Company consults this information only as aggregate statistics (for example, monthly visit numbers or the most frequently viewed pages), solely to improve the website, and does not carry out any activity intended to identify individual visitors. No profiling, marketing, behavioural advertising or ad personalisation activities are carried out.

Legal basis: the user's consent (Article 122 of the Italian Privacy Code and Article 6(1)(a) GDPR), which is optional and may be withdrawn at any time. Consent is required because these cookies are stored on the user's device and collect data that, although not directly identifying the user, relate to their device.

Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, acting as Data Processor on behalf of the Controller. To find out more: https://policies.google.com/privacy.

Transfer of data outside the EU: data may be transferred to Google LLC in the United States, a company certified under the EU-U.S. Data Privacy Framework. The transfer is based on the European Commission's adequacy decision of 10 July 2023 (Article 45 GDPR).

Google Analytics 4

  • _ga: distinguishes users through a randomly generated unique identifier.
  • _ga_*: stores and updates the browsing session state.

Purposes

  • Statistical analysis of visits.
  • Measuring website performance.
  • Producing aggregate reports.

Duration

  • Cookies on the device: the _ga and _ga_* cookies remain stored in the browser for a maximum of 2 years from the last visit to the website. Users may delete them earlier at any time through their browser settings.
  • Data: browsing information linked to an individual device is retained by Google on behalf of the Company for 2 months, after which it is automatically deleted. Only aggregate statistics (for example, the number of visits in a month) remain available and can no longer be linked to any visitor.

Managing consent

Analytics cookies are installed only after the user's consent has been obtained through the cookie banner. Users may change or withdraw their previously expressed consent at any time using the website's "Manage Cookies" link. Refusing analytics cookies through the “Reject” control or closing the banner with the “X” does not affect browsing in any way. Withdrawal of consent does not affect the lawfulness of processing carried out before withdrawal.

Users may also manage or delete cookies through their browser settings. Disabling technical cookies may impair the operation of some parts of the website.

Data subject rights

Data subjects may exercise the rights provided for in Articles 15–22 GDPR and lodge a complaint with the Italian Data Protection Authority (www.garanteprivacy.it), in accordance with the procedures described in the website's Privacy Policy.

This information document was updated on 26/10/2026